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Sights & Sounds: 1st Practice at the Jefferson Avenue Sports Complex The Bearcats practices for the 1st time at their new practice facility on Thursday Football Opens 2010 Season At Fresno State The University of Cincinnati football team, back-to-back BIG EAST Conference Champions, opens up the 2010 season on the road at Fresno State. Fifth Third Becomes Official Bank of UC Bearcats Football The University of Cincinnati Department of Athletics, IMG College and Fifth Third announced today that the Bank has become an official sponsor of the University of Cincinnati Bearcats Football, in addition to its support of the Jefferson Avenue Sports Complex. The Bank will have a comprehensive presence at Nippert Stadium, including ATM service.