Katie Haag (Pavel) joined the University of Cincinnati staff full-time in March of 2010 and currently works as an Associate AD for Development. Haag oversees the day-to-day operation of the UCATS annual giving campaign and works in coordination with the Ticket Office on Football and Men's Basketball Priority Seating. In addition, Haag manages donor stewardship and prospecting initiatives to grow the athletics donor base.
In her prior roles as Assistant/Associate Director of Athletics Development, Haag managed program specific giving, focusing on the development, growth and promotion of program specific booster clubs for Football, Men's Basketball and all other varsity sports. She also planned and executed fundraising and cultivation events to further engage donors and alumni.
Haag originally joined the UC staff in February of 2008 as an intern in the athletics development office, serving in that role until March of 2010 when she was hired full-time as a sports program associate
Haag earned her bachelor of science in sports administration from Northern Kentucky in 2009 and graduated in May of 2013 with a masters in marketing from the University of Cincinnati. She currently serves on the NKU Sports Business Advisory Council and is a member of NAADD.
She resides in Taylor Mill, KY with her husband Dan (CEAS '09).