The Shirt 2009: A New Tradition for the University of Cincinnati

May 11, 2009




CINCINNATI – Beginning this fall the University of Cincinnati community will be united through a common shirt that will be designed by UC students and sold exclusively at the bookstore on campus.  A portion of the proceeds from the T-shirt will provide funding for student initiatives at UC through RALLYCATS, the official student support group for Bearcats Athletics.


The winning design for 2009 must involve themes derived from the school’s two fight songs – “Cheer Cincinnati” and “Red and Black.” The design contest is open to any full-time or part-time UC student, and will be jointly managed by the Office of Trademarks & Licensing and the Department of Athletics.


The guidelines for the design are:

1.    That it should be visible on a BLACK T-SHIRT

2.    That it use the theme of CHEER CINCINNATI on the front of the shirt

3.    That it use the theme of RED & BLACK on the back of the shirt


Designs must be submitted by June 8 with the finalists being voted on through July 3 via, the official website of UC Athletics.  The winning shirt will be unveiled at a fashion show outside Tangeman University Center on September 25.


Design submissions become the property of UC upon email delivery to  All designs must be submitted in electronic art form via PDF files by midnight, June 8.  A panel of judges from UC Trademarks & Licensing and UC Athletics will select the winning design. The winner will receive a cash prize of $500.




Taken from the song of the same name, CHEER CINCINNATI is a call to action. It commands the UC community to get behind the Bearcats every time they compete for the glory of UC. These two simple words urge both fans and players to “fight to the finish” and “never give in”, and the eventual “onward to victory”.

"Cheer Cincinnati"   (MP3 1.2 MB)
Cheer Cincinnati, Cincy will win
Fight to the finish, never give in (Rah, Rah, Rah)
You do your best boys, we'll do the rest boys,
Onward to victory!

Go Red, Go Black, Go Bearcats! Fight! Fight! Fight!
(Give me a) B-E-A-R-C-A-T-S Go UC!



When the Bearcats put on their uniforms, they must fight in such a way that, win or lose, makes us all proud to be a part of the University of Cincinnati. These colors are the foundation of our University and are the shades which bind all who have passed through our halls for a lifetime.

"Red and Black"   (MP3 1.0 MB)
The Red and Black shall triumph,
As we're struggling down the field!
Oh fight for Cincinnati, McMicken's foes shall yield:
Remember men, the honor, that hangs upon this game;
Remember you are battling now for old McMicken's fame!

Fight, Cincinnati, and show the foe who holds the sway;
For the Red and Black shall drive them back,
And win the game today:
Fight Cincinnati: the victory's ours again,
The bonfire's light will flare tonight,
The Red and Black shall reign!